Articles
Articles
Articles




Flavio Rodrigues
Flavio Rodrigues
Flavio Rodrigues
Dec 17, 2025
Dec 17, 2025
Dec 17, 2025
10 min
10 min
10 min
How I Improved Quality Score and Reduced CPC in Google Ads
How I Improved Quality Score and Reduced CPC in Google Ads
How I Improved Quality Score and Reduced CPC in Google Ads
How improving relevance across keywords, ads, and landing pages unlocked better positions at lower cost
How improving relevance across keywords, ads, and landing pages unlocked better positions at lower cost
How improving relevance across keywords, ads, and landing pages unlocked better positions at lower cost




Flavio Rodrigues
Flavio Rodrigues
Flavio Rodrigues
Dec 17, 2024
Dec 17, 2024
Dec 17, 2024
4 min
4 min
4 min
Why Portfolio-Level Bidding Wins in Google Ads
Why Portfolio-Level Bidding Wins in Google Ads
Why Portfolio-Level Bidding Wins in Google Ads
How consolidating data across campaigns and accounts improves performance, control, and scalability
How consolidating data across campaigns and accounts improves performance, control, and scalability
How consolidating data across campaigns and accounts improves performance, control, and scalability




Flavio Rodrigues
Flavio Rodrigues
Flavio Rodrigues
May 29, 2024
May 29, 2024
May 29, 2024
5 min
5 min
5 min
Localize to Win: How to Scale International PPC the Right Way
Localize to Win: How to Scale International PPC the Right Way
Localize to Win: How to Scale International PPC the Right Way
Expanding beyond your home market is not just a matter of turning on new countries.
Expanding beyond your home market is not just a matter of turning on new countries.
Expanding beyond your home market is not just a matter of turning on new countries.




Flavio Rodrigues
Flavio Rodrigues
Flavio Rodrigues
May 13, 2023
May 13, 2023
May 13, 2023
19 min
19 min
19 min
Is SEO Really Free?
Is SEO Really Free?
Is SEO Really Free?
Just because you are not paying per click to appear on Google does not mean organic traffic is free.
Just because you are not paying per click to appear on Google does not mean organic traffic is free.
Just because you are not paying per click to appear on Google does not mean organic traffic is free.




Flavio Rodrigues
Flavio Rodrigues
Flavio Rodrigues
May 11, 2023
May 11, 2023
May 11, 2023
3 min
3 min
3 min
Boost Your CTR and Skyrocket Your SEM Results
Boost Your CTR and Skyrocket Your SEM Results
Boost Your CTR and Skyrocket Your SEM Results
10 proven tactics to increase relevance, lower CPCs, and drive more conversions
10 proven tactics to increase relevance, lower CPCs, and drive more conversions
10 proven tactics to increase relevance, lower CPCs, and drive more conversions




Flavio Rodrigues
Flavio Rodrigues
Flavio Rodrigues
May 10, 2023
May 10, 2023
May 10, 2023
3 min
3 min
3 min
Why Bing Ads Belong in Every SEM Strategy
Why Bing Ads Belong in Every SEM Strategy
Why Bing Ads Belong in Every SEM Strategy
Lower CPCs, incremental volume, and profitable growth beyond Google
Lower CPCs, incremental volume, and profitable growth beyond Google
Lower CPCs, incremental volume, and profitable growth beyond Google
Featured contributor on the HubSpot




Sam Lauron Dec 14, 2023
When and How to Build International PPC Campaigns
“One-size-fits-all templates don’t work,” says Flavio Rodrigues, an SEM consultant who runs the consultancy, Digital Sardine. “There are differences in languages and dialects, currencies, user behaviors, and even payment methods,” he adds.
Ready to Scale Profitably?
Ready to Scale Profitably?
Ready to Scale Profitably?
Let's discuss how Digital Sardine can help you build scalable, high-performance campaigns without the agency bloat.
Let's discuss how Digital Sardine can help you build scalable, high-performance campaigns without the agency bloat.
Let's discuss how Digital Sardine can help you build scalable, high-performance campaigns without the agency bloat.
Or email us directly at flavio@digitalsardine.com
Or email us directly at flavio@digitalsardine.com
Or email us directly at flavio@digitalsardine.com
Digital Sardine™
Boutique performance marketing consultancy for high-growth
brands in travel, healthcare, and B2C lead-gen.
Digital Sardine™
Boutique performance marketing consultancy for high-growth
brands in travel, healthcare, and B2C lead-gen.
Digital Sardine™
Boutique performance marketing consultancy for high-growth brands in travel, healthcare, and B2C lead-gen.
© 2025 Digital Sardine. All rights reserved.
© 2025 Digital Sardine. All rights reserved.
© 2025 Digital Sardine. All rights reserved.
